Friday, November 23, 2007

Proudly Pinay: The Filipina Who Strut On Her Heels

Forget about the stilettos by Louboutin, Blahnik and Jimmy Choo. For now, let us put the limelight on the high heels from Mendrez, Janylin, Sapato and all those that hail from Marikina—the modern Filipina stands tall and proud on them.

Knowing her worth, she struts what she has got in those heels.

Domestically, she has moved on from being a housewife to a homemaker who is capable of making and implementing decisions for her family. Out in the bigger world, she has walked through places to find her niche--her passion that opens even more horizons for her.

In politics.

Oh. A lot of firsts and hall of famers. There's Corazon Cojuangco-Aquino who is the first Filipina president. Gloria Macapagal-Arroyo, inspite of being vertically challenged, stands tall among the other women leaders globally as she was named one of Time's Most Powerful Women in the World.

In culture and the arts.

A coined word is finding itself in dictionaries worldwide: Imeldiffic. Coming from Imelda Marcos' many affinities, which include shoes for one, Imeldiffic is associated to those who share with the former first lady her passion for culture and arts.

Again, there are countless Filipinas who take the role of leaders in this field. As of writing, the directors for National Commission for Culture and the Arts and the National Museum are both women. Lisa Macuja, Lea Salonga, Monique Wilson and Lani Misalucha have also garnered respect and round of applauses for the Filipina talent.

In the environment.

Chin-Chin Gutierrez' advocacies for the environment made her become one of Time magazine's Heroes of Asia. She has used her talent and influence as an actress in promoting for this cause. Other women are also taking the lead in green movements. For instance, there's Chit Juan, Figaro's CEO and League of Corporate Foundations' President, walk her talk in promoting various causes, including the environment.

In the corporate world.

Many Filipinas have climbed through the corporate ladder, gaining the respect of men and recognition from people all over the world. Some hold key positions as managers, vice presidents and CEOs in the Philippines and there are also those like Loida Nicolas-Lewis and Gina Alexander, who are in command of big companies in other countries.

It is impossible to cite every successful Filipina in this write-up. This just goes to show that the modern Pinay is multi-faceted. Getting to know her is similar to the experience of entering a Janylin outlet where the shelves are filled with shoes of different colors, styles and sizes.

Thanks to all those who have advocated for the rights of the Filipino women—the modern Pinay gets to exercise her rights. Try to suppress them and expect a heel cut through your face—of course, figuratively. These days, it is harder to get away with chauvinism in the Philippines. Gabriela and other women's groups are vigilant.

What makes a Filipina proudly Pinay is her resilience. No, it's not about stifling sobs and crying behind closed doors; It's about her ability to endure being on stilettos and still sashay through her roles in life inspite of all the agonies of being a woman.

At the end of the day, the Pinay takes her stilettos off to perform a more noble role, which is to be a woman for others.

With all of these in mind, having the Pinay as the female face of the Philippines, makes us all truly proud.

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  1. this entry is WOW!

    hey joyce, betsy here. it was nice meeting you. hope to see you again... hm... from the looks of it i think it is a yes, seryosohan na ata pagbloblog mo... naunahan mo pa ko sa mga ads :D :) hehehe...


  2. thanks Betsy :) see you sooN!